QAS - Implementation partner

Experian’s Data Integrity experts provide contact data management (CDM) software and services that help organisations drive value from their data. QAS software ensures that customer addresses entered into a web site are complete, correct and valid. Complete address details are captured from a just postcode and house number reducing website drop off, increasing conversion.

The service is based on the Royal Mail's Postcode Address File (PAF) containing 26 million addresses and 1.7 million postcodes in the UK.